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Pay The Man Campaign

We’re excited to announce that Branded Bills and Pay the Man Apparel have joined forces for good, with the launch of our "Pay the Man” limited edition hat line! For purchase of these premium quality hats $10 will be donated to support and raise awareness for The Navy SEAL Foundation. With the support of PGA TOUR Charities’ Birdies for the Brave program and campaign ambassador, PGA TOUR player Scott Stallings,, we plan to truly make a positive impact in the Naval Special Warfare Community.

Pay the Man Apparel was founded by two Veterans of a Special Forces Unit in the United States Military. The phrase,“Pay the Man”, is rooted deeply in the military and when defined is very simple, put in the work to better yourself. Whether that’s in a crossfit gym digging deep for one last rep, on the wrestling mat drilling for hours to become better, or putting in 15 rounds on the heavy bag, it always comes down to one thing, putting in the work to become better.

Branded Bills started with one goal, to create high quality hats that not only fit perfectly, but that each hat tells it’s own story. Whether it’s representing your home state, creating a custom logo, or even motivating you to “Pay the Man”, we want our hats to be a part of your story.

Scott Stallings, PGA Tour veteran and campaign ambassador, first heard the phrase “Pay the Man”, while working out with a group of former Navy SEALs in a crossfit gym in his hometown. Scott says, “We were deep in a ruthless workout, pushing ourselves to our physical and mental limits. When I thought I was at my limit, a SEAL looked over at me and said three words, “Pay the Man”. I grit my teeth and kept going. You have to Pay the Man everyday, because Rent’s Due”.

We thank you for your support in this campaign and we encourage you to show us how you “Pay the Man”. Submit your photo and tag @brandedbills and @paythemanapparel on Instagram and you’ll receive a nice reward for your hard work.

Why? Because Rent is Due.


The Navy SEAL Foundation is a non-profit dedicated to providing Navy SEALS and other members of the Naval Special Warfare community with immediate and ongoing support.  The organization provides a comprehensive array of programs specifically designed to improve health and welfare, build and enhance resiliency, empower and educate families and provide critical support during times of illness, injury or loss.  For more information, visit

Proudly supported by the PGA TOUR, Birdies for the Brave® is a military outreach initiative dedicated to honoring and showing appreciation to the courageous members of our U.S. Armed Forces and their families.  It was originally created by PGA TOUR player Phil Mickelson, whose father was a fighter jet pilot, and his wife, Amy, and was subsequently adopted by the TOUR.  Since then, Birdies for the Brave has joined with TOUR players, sponsors, tournaments and fans to raise more than $18 million for 11 non-profit military home front charities that provide critical programs and services for military members, veterans and their families – including the Navy SEAL Foundation.
Net proceeds from the sale of these hats will go to Birdies for the Brave for the benefit of the Navy SEAL Foundation.  The Birdies for the Brave® name and/or logo is used with permission, which in no way constitutes an endorsement, express or implied, of any product, service, company, individual or political position. For more information about Birdies for the Brave, visit