BB X 1% FOR THE PLANET

We connect our members with high-impact environmental partners that align with their values and add to their brand story. In doing so, we take the time to get to know what’s really important to our members.

Soon after our inception, 1% for the Planet’s mission began to resonate across the globe. The idea was simple: because companies profit from the resources they take from the earth, they should protect those resources.

Why We Work with 1% FOR THE PLANET

Our core and internal team has always had passion for the outdoors. The way getting outside can reconnect us with a sense of self, realize how small we are but also how much we can impact our surroundings. Our goal is always to find time to get outside to keep our level head and remove the distractions from daily life. We chose 1% For The Planet to partner with and donate funds for organizations that focus on conservation of recreational lands for future generations. We value the impact nature can have in our lives and want to make sure it remains for others to enjoy themselves.

1% of all sales from our Adventure Collection and National Parks Collection will be donated to 1% FOR THE PLANET.