Tattoo Series

Multi-Platinum country-rock trailblazer, Brantley Gilbert, knows life has a way of leaving a mark. Just like his songs, his tattoos tell a story, forever unapologetic for the life he’s lived – all the good, bad, beautiful and ugly. That spirit carries into his seventh studio album Tattoos, where he delivers another full-spectrum soundtrack to modern country life.
In celebration of the project, Gilbert partnered with longtime friend and tattoo artist Carl Grace for a special product collaboration with headwear and apparel innovators, Branded Bills. The collection features seven exclusive headwear designs rooted in the timeless imagery that has defined traditional tattoo culture since its earliest days - each telling a story of personal expression and refinement of craftsmanship.